The Cost Of A Domain Depends On What You Need
Is it without a doubt that domain names are important to your businesss success on the internet . In todays digital landscape, unless you are looking for an aftermarket domain and have zero flexibility in your name choice, then there is no reason the cost of your domain should drain your wallet. For a select few customers, the price is going to be high. For most of us, we should not expect to pay more than $20 annually.
With that being said, remember to look for hidden fees, discount scams, and ensure that there is no sneaky language in the terms of the agreement.
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However, with 2 billion websites in existence, it can be difficult to find or create a relevant, high-quality domain that isn’t already in use or doesn’t infringe on another website’s URL.
Domain cost will also vary depending on the domain extension, your domain registrar, your domain renewal length and local fees incurred.
Additional Domain Costs
Renewal pricing: Many web hosting and domain name providers offer a special rate for the first year as an incentive to sign up with them. But domain names have to be renewed, and these prices usually increase after the first year. The average renewal price for a .com domain is between $8.27 and $29.99 per year. If you want to lock in a price on your domain name, you can pay for multiple years upfront. With most domain registrars, you can prepay for a domain for up to 10 years.
Privacy: The WHOIS database is a registry that shares public information about who is responsible for a domain name or IP address. This information is required by the not-for-profit business ICANN.
Having your domain listed publicly could lead to future opportunities and partnerships, but when your contact information is readily accessible, you might also receive unwanted spam and emails. Domain privacy is often available as an add-on feature that hides your private information. Some registrars offer this service for free, but pricing will vary depending on your provider.
Premium Domain Names Are High Cost, High Value
Can I Get A Domain Name For Free
No, its not possible to get a domain name for free. Its an essential part of all websites, and all domains have a price, so beware of offers with hidden fees.
Some web hosting providers, such as Hostinger, offer free domain registration alongside the web hosting service. Paying zero cost for a domain from a web hosting provider will also help to create a website faster than getting them separately.
Some website builders offer a free or cheap domain in the form of a subdomain. For example, users can use hotel.wordpress.com instead of using hotel.com.
Beginners who are just creating a website and dont have a budget for a domain can use a subdomain for free. Keep note that most free subdomains have minimal features and tools.
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How Much Does A Website Cost
Get a quick summary of how much it costs to build a website, plus maintain and market it in this table. Keep reading to learn about the different expenses that come with web design and website maintenance, as well as the price differences between agencies, freelancers, and platforms like WordPress and Wix!
Of course, with web design and development, you can choose to work with a freelancer, third-party website builder, or web design agency. Each website building option offers different advantages and disadvantages, as well as varying prices. In most cases, businesses will partner with either a freelance web designer or web design agency to create a professional website.
A third-party website builder, like Wix or Squarespace, still requires web design experience. Even though these do-it-yourself website builders can help your team create an attractive website, they dont ensure a user-friendly site, which is critical if you want people to purchase your product or contact your company.
|Explore the price differences between these three parties, below:||Freelancer, Website Builder, and Web Design Agency Costs|
Automated Site Backup And Restore Services
Website backups with web hosts are often free, but may cost $2 per month or more
Just like your PC at home, it pays to have your website files copied to another location that is not your web host server in case the worst happens. Some plans include backups for free, while others wont charge to save the backup, but may charge you a restoration fee should your data disappear.
Keep in mind that you could backup the site yourself, but that usually takes a little bit of technical know-how. Youll also need to manage your backups to make sure theyre working and copying correctly.
Want more information?
For many different reasons, you may want to migrate your website to a different web hosting provider, but how much will that set you back?
If you have the required skills , you can switch hosting providers yourself at no cost. However, were sure that most of you simply dont have the time to migrate your whole website to another server among your other tasks. Thankfully, you can pay your new host to do all the legwork for you.
Typically, migrating your website to another host will cost between $150 and $400, depending on the host, and the number of files, extensions, and images your website contains.
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Search Your Desired Name
Once youve chosen your domain registrar, search to see if your desired domain name is available. If it is, you can add it to your cart and skip to step 4. If its taken, then move on to the next step.
For the sake of this demo, lets say I want to build a lifestyle blog with the domain name afitzgerald.com. After a search, I see its already registered, so Ill have to keep looking.
How To Register A Domain Name
There are many domain registrars companies that sell domain names and help with the domain name registration process. Different registrars will offer different services, prices, and packages.
Due to the number of online websites, domain name registrations are overseen by Internet Corporation for Assigned Names and Numbers . As a non-profit organization, ICANN has databases for all the available domain names and where they point to.
To safely register a domain, use an ICANN accredited registrars, such as Hostinger, , or Hover.
The ICANN database stores all related information of a domain name. In other words, an ICANN accredited registrar has the permission to change all your multiple domains information in the database on your behalf.
Another way to register a domain name is using a website builder. Some website builders integrate registering a domain as part of the sign-up process. Its a popular option for beginners who dont want the hassle of finding the best domain registrar.
The process of buying a domain name can differentiate depending on the registrar that you choose. Therefore, dont forget to consider every detail before selecting the right domain name registrar.
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What Factors Affect The Domain Name Price
Website domain cost depends on different factors, for example, domain registrars, the popularity of the domain name, and the additional cost for security. So, there is no fixed domain price.
As a website owner, you should adjust your domain name cost accordingly. In the next section, well list down seven factors that affect the domain name cost.
How To Choose A Reliable Web Development Partner
Finding a reliable team of web developers can take a long time.
To select a reliable technology partner for your online business, you need to know the fundamental principles of selecting the right web development team.
We recommend paying attention to the following factors:
Use our guide to find the most suitable team to build a new website and achieve online business success.
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Hire A Freelancer To Build Your Online Store
Using a freelancer is a middle-of-the-road way to set up a more complex eCommerce website. If you only need a relatively simple shop, you can buy a premium template and have a web designer or developer customize it for under $1,000.
Alternatively, if you want a more complex website with custom functionality and extensions, expect to pay $5,000-$10,000 for a smaller store, and up to $50,000-$80,000 for a more complex storefront on Magento or Salesforce Commerce cloud.
Maintenance costs can vary, but factor in $500-$1,000 per year.
- Get a professional opinion on the best technology stack for your store
- Add extensions, integrations, and features you need, not get by default
- Create a unique shopping experience, closely aligned with your brand
- Without a clear list of requirements, a freelance project can easily exceed the budget
- Support and maintenance will come at an extra cost
How To Get A Custom Domain
The details of each step may vary according to the platform youre building your site on and the domain registrar youre purchasing from. Below, well walk through the steps of purchasing a domain from Domain.com and connecting it to HubSpot. That way, you can host all your landing pages, blogs, and website pages on HubSpot and start building search authority.
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Domain Name Fees To Watch Out For
Sometimes you might not be getting as good a deal as you think when registering your domain name. Below youll learn about some hidden charges youll want to watch out for:
- Hidden fees. A lot of times what might seem like a good deal up front wont actually be a good deal. Sometimes fees will be buried within the terms of service. Look out for things like transfer fees, increased renewal fees, long-term domain contracts and more.
- Short-term discounts. Some domain registrars will offer seemingly good discounts, but this discount will only apply if you register for a long-term contract, or pay for multiple years up front. Short-term coupons can help you get a cheap domain up front, but make sure the costs wont increase drastically after the first year.
- Scams. Some domain registrars that offer ridiculously cheap, or even free, domain names will end up charging very high administration fees, or even manipulating your Whois records. Make sure youre only buying your domain name from a reputable seller.
How Are Domain Names And Search Engine Optimization Related
Its important to start thinking of ways to make your site search engine-ready from the outset. Since keywords are used by search engines for ranking your content, you might want to consider including a relevant keyword in your domain name.
Keep in mind that Googles algorithm is resistant to keyword-stuffing: the practice of cramming your domain name with keywords so as to rank higher than other websites. So dont try to include multiple keywords in your domain as this can have a detrimental effect.
The good news is . The search engines algorithm treats new TLDs and legacy TLDs equally.
Related: The Top 11 SEO Best Practices for Domains
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Comparison Of Different Complexity Of Websites For Your Enterprise Small Business Or A Startup
The complexity of the website determines the price of the development. It can be a basic website with simple functionality or a complex multi-integrational website with many features.
If you are not sure which type to choose, below you can find the description of each one.
The basic complexity usually works for corporate sites with simple functionality and costs from $15,000 to $25,000.
Its a website up to 15 pages, with custom UX/UI design, CMS integration, a simple database on the backend, and custom animations on the frontend.
This type of complexity usually requires a minimum number of specialists: a project manager, WordPress or full-stack developer, UX/UI designer, and QA engineer. Examples of basic complexity websites are landing pages, blogs, portfolios.
The time to develop is about 2 months.
Such websites generally engage between 500k 1.5m visitors per month, are quite complex, and produce regularly changing content.
The average cost of the development is from $30,000 to $80,000.
The average complexity of the website includes up to 50 pages of custom UX/UI design, a complex database, 3rd party integrations, a custom frontend with advanced animations, and search engine optimization.
This type of complexity usually requires a project manager, business analyst, UX/UI designer, seniors on backend and frontend development, 2 QA testers, DevOps, also support specialists, and marketing team: SEO manager, copywriters, link builders.
When You Need A Domain Name
Now thats all out of the way, do you even need a domain name? The reasons why you would need one are that you:
- want to create a website
- are considering or creating a business
- want it as an investment
- need to reserve the domain for future use
- dont want others using the domain for malicious reasons
- want to prevent competition
- want your site to appear professional
- need to protect your trademark.
While you can sign up for a free website-creating service that will provide you with a subdomain or subdirectory domain for free, it doesnt look as professional as a fully branded domain.
Its the difference between using your-site.not-your-brand.com or not-your-brand.com/your-site versus your-site.com. The latter looks much more professional.
So, if you relate to any of the reasons listed above, youll need your own domain name.
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Your Domain Name Should Be Brandable
Your domain name needs to brandable.
Basically, when people hear your domain name, it needs to sound like a legit business in your industry and have a hip vibe.
So, for example, if you were starting a remote jobs board, you could name it www.remotejobsboard.com But doesnt remoteok.io sound much better?
Of course, you need to take industry standards into account, boring names work for businesses that need to appear formal.
Say, if you run a funeral home, then its important to be serious, no one wants to hold a wake in a hip funeral home.
However, you probably dont need to be formal, so get creative!
Why A Domain Name Is A Must
A website must have a domain name and a web hosting server. You can find more about the difference between domain and hosting plan on our blog.
Without a domain name, visitors will only be able to access a site using its IP address, which consists of a series of numbers, making it difficult to remember. Therefore, by using a domain name, visitors will be able to remember how to access your website much more easily.
Other benefits of a domain name include:
- Branding. A domain name will be the first thing visitors will see. Therefore, its considered as a part of the websites identity and branding. A domain name can also add credibility to your site, ensuring others that you own a trustworthy business.
- SEO . If a domain name consists of a keyword in your industry, for example, hotels.com it can drive high organic traffic since its easy to remember and find.
- Investment. Its possible to buy a popular domain name and sell it once you have no more need of it. There is a large marketplace that is continuously growing for domain names.
Also Check: Can I Transfer My Domain To Squarespace
Design Your Website And Add Content
Next, youll need to design your website and add content to it text, photos, videos, etc. During this phase, youll need to design the layout, set the menu and create content to put on your website.
This phase is the most important, because the look of your website and whats on it can make or break your business. If you have a website that doesnt look professional, it can create a bad image for your brand or business.
If youre trying to estimate your website design costs, youll want to look at this phase of the process closely.
This is because the designing process takes time, which costs more money. This makes it more costly than choosing a domain name or buying hosting for your website.
How Much Does A Premium Domain Name Cost
Premium domain names are domains that are already registered and are up for sale on a domain aftermarket service. The price for premium domain names can vary widely, depending on the current demand. As such, the pricing can range from a 3-figure number up to a 7-figure number.
When it comes to choosing a domain name, there are a few things to consider:
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Small Business Website Costs
Small business websites usually feature 10-15 landing pages, a blog, and perhaps some online booking, appointment scheduling, or eCommerce functionality.
Thats a standard set of assets for driving website traffic and building awareness around your products or services. Of course, your website might be more or less complex, depending on your niche and reliance on search as a channel for attracting customers.
If we base our estimates on the above, the upfront costs for a small business website will fall in the range of $80-$10,000. The precise rate will depend on how much customization you need, design- and feature-wise. To maintain your small business website, expect to pay $180-$1,000 yearly.