What Is A Domain Business Name
A domain business name is a unique, specific name that businesses use to identify and market their online presence. It is the online equivalent of a physical address or telephone number, and helps customers find a companys website. A domain business name also makes it easier for customers to remember a websites address, and can help a business build its brand online.
Use Domain Name Generators When Stuck
At this point, you should have at least a general idea of some possible words to put in your domain. Some of those words may already be taken, trademarked, or just dont have the sound youre looking for.
Thats where domain name generators come into play. These generators can turn your ideas into fresh, available domains.
Here are some of our favorite domain name generators to try out:
Use A Domain Name Generator
Chances are you have brainstormed a list of potential domain names by now. You may have even thought of the ideal one. However, sometimes your perfect domain name might not be available.
Once again, theres no need to panic. You can always get creative and slightly modify your domain. If youre having trouble finding inspiration, you can use a domain name generator like Domain Wheel:
This tool prompts you to enter a few keywords and then provides you with an extensive list of possible domains. These options may include TLDs that you havent even heard of. For example, you might see .biz or .info.
Be wary of some suggestions, though, as they often contain hyphens or other elements that you should avoid. Even if you dont find the right domain name with a generator, one of the recommended options may give you a new idea.
However, if youre brimming with your own ideas, you may find useful as well.
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Make Sure Your Domain Is Easy To Pronounce And Spell
You probably want your domain name to be original and memorable. However, novelty isnt always a good thing. If you modify the spelling of a common word to get that .com extension , you might confuse your audience.
While word-of-mouth advertising is powerful, it only works when people can actually pronounce your domain. This also makes the name easier to remember, increasing the odds that people will visit and pass the site along to their networks.
In recent years, more businesses have opted for 4-letter combinations of easily pronounceable domains. In addition to being incredibly memorable, this is also due to the ability for domains to hold aftermarket value. That is, if the business fails, the domain can still be sold. One very popular 4-letter pattern is c-v-c-v , exemplified by Snap and Meta.
Purchasing An Available Domain Name
Once youve determined whether your domain is available, you will want to purchase it from a domain registrar or web hosting company. Some web hosts will register a domain name for you for free when you buy a web hosting service from them, while others will do it for you, but youll have to cover the registrar fees .
Its a personal preference whether to register the name directly, with a domain name registrar, or with the web host. In any case, you want to make sure you are assigned as the owner, the administrative, and the technical contacts for the domain name you purchased. If you are buying multiple domains, it might be easier to use one good registrar. But, if you are buying a domain name and planning to make a website or use it for custom email purposes, it will be easier to go with the hosting company and keep everything under one roof.
One things for sure. You have to find a reliable company to buy your domain with. There are hundreds of companies available and we will recommend you the best ones from our experience, both registrars, and hosts.
If you decide to pick a company on your own, here are some things to consider when choosing one.
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How To Buy Your Domain Name
With everything checked off from the previous section, itstime to buy your domain name.
Make sure you buy your domain from a reputable domain registrar company thats registered with ICANN .
There are plenty of places to buy your domain name, but we recommend Namecheap.
Note: Many web hosts also offer domains, sometimes bundled as part of a first-year package. But for security and convenience, we recommend buying your domain name separately.
Check availability
Head over to Namecheap and enter the domain you want. If .COM is available, you can register it straight away. If not, youll see a list of all the alternative gTLDs.
Consider buying theother extensions as well
You may want to consider buying the other TLD extensions, aswell as .COM, to avoid anyone setting up a competing site or misusing yourbrand name.
Consider buying themisspellings
Some people also buy the likely misspellings of their domain name and set up a redirect to the correct site. Thats precisely what Flickr.com did when they bought Flicker.com.
Set your domains torenew automatically
You usually register your domain name for 12 months. Towardsthe end of that period, you should get an email reminding you to renew yourdomain before anyone else nips in and steals it from you. But with Namecheap,you can set your domain name to renew automatically, so theres no chance ofyou forgetting.
Register yourcorresponding social media handles
Importance Of A Domain Name For Your Small Business
A domain name is the starting point of building an online presence for your company. It will help to set the tone for how your customers find your website, think of your business, and engage with your brand.
How can you put a domain name to work for your business and stand out in a crowded online market? Lets take a closer look at what a domain name is, how it works, and how you can select and register the one that’s right for your business and brand.
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Dont Sweat It Too Much If Your Perfect Domain Name Is Taken And Cant Be Obtained
Okay, so as much as domain names do matter, and having the right one can mean the world to you, if you cant get your hands on what you want , dont sweat it too much.
First of all, something thats more important than anything else even than the domain name itself is to actually get the idea behind your website or business right. If you dedicate yourself to executing that idea and do it deliberately, the lack of that perfect domain name wont hold you back.
Secondly, domain names can be changed later on. Even if you dont have the right domain today, you can always get it later, and then just redirect your website to it.
For example, that is what Sumo a suite of online marketing tools did not that long ago. The domain name they started with was sumome.com, but then, after a while, when they got enough funding, they bought the domain they really wanted sumo.com. In their case, that domain switch was kind of expensive. Their new sumo.com domain actually cost $1.5 million. But dont worry, yours doesnt have to be this expensive. Sumo has actually turned out to be the 83rd most expensive domain name ever.
Brainstorm Possible Domain Names
Your domain name should be easy to remember and to spell so that potential shoppers can effortlessly find your website. You may simply want to use the name of your business or blog.
User experience is important, so youll want your site to have a trustworthy and reputable-sounding domain name. For example, does bossladies.biz sound less legitimate than bossladiesmag.com? Its important to consider the tone that your sites domain gives off, as many users form their initial impressions about your business from your websites web address.
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Stay Unique Specific And On
With all of these things to keep in mind, it can be hard to brainstorm a domain name that is clear and concise while also remaining unique and true to your business.
But it’s certainly doable. Keep your business name and what you sell at the front of your mind, and dig into your niche to make sure your domain name is also attracting the online audience you want.
All There Is About Domain Name
Many people new to building a website are confused about the domain name. For example, many confuse a domain name with a hosting service. Frankly, such terms scare a few people who are new to this process. Because they seem like technical terms. However, it is much easier to understand than you might think. So, you may understand what a domain name means well. That is important in determining the right domain name for your website. Lets explain this in the simplest way possible.
Almost everyone knows what the URL bar does when you enter a browser. What you type here is the address of a website you want to visit. It is the name of that website. So, consider a website as a home. In this case, the domain name is also the address of this house. That is the simplest way we can describe it.
We all know what the internet is. Or, we think we know. The internet is a gigantic network that surrounds and connects the entire world. This computer network is connected to each other via a worldwide cable network that is just as huge. These cable networks that surround the world are the basis of this internet network. Because they allow computers to communicate with each other. The system identifies an IP address for each computer connected to the network. As an example of an IP address:
71.352..23.1
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Dont Sweat Over Domain Age
The notion that the age of a domain is an important SEO ranking factor is a myth. When asked about domain registration length, Googles Matt Cutts said, To the best of my knowledge, no search engine has ever confirmed that they use length of registration as a factor in scoring. If a company is asserting that as a fact, that would be troubling. The primary reason to renew a domain would be if its your main domain, you plan to keep it for a while, or youd prefer the convenience of renewing so that you dont need to stress about your domain expiring.
What does matter to Google are things like how long itâs been since your site was first crawled or since the first inbound link was recorded. Even so, though, Matt Cutts assures that the difference between a domain thats six months old and one year old is really not that big at all.
Claim And Purchase Your Domain Name
If youre planning to keep your domain name for more than one year, youll want to sign up for auto-renew, to ensure that your registration is renewed automatically and that it wont be snatched up by another user. Some registrars allow you to purchase naming rights for multiple years at a time.
Its also a good idea to purchase any domain names that are similar to yours. This will prevent your shoppers from accidentally visiting a website that is owned by someone else, but sounds very similar to yours. If you do purchase domain names that are similar to your own, you can redirect shoppers to the correct website if they accidentally visit the wrong one. For example, fedex.com and federalexpress.com both lead site visitors to fedex.com.
The sky is the limit when it comes to choosing a domain name. Finding the right name for your website will help you foster brand identity, which will ultimately help establish relationships with your shoppers and fans. At WordPress.com, you can do it all. Find and register your domain name, get reliable website hosting, choose a WordPress theme, and start building while you rely on support from top WordPress experts!
Check out our infographic on choosing your domain name:
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Register Your Chosen Domain Name
Find a domain name registrar . Registrars are great resources to have in your back pocket, as many offer a one-stop-shop for domain registration, website hosting, and custom email addresses. If youre going to create a website for your new domain name immediately, go ahead and host your site in the same place where youve registered the domain. WordPress.com offers this option, allowing you to keep everything organized and in one place.
When it comes to picking your TLD , its worth considering that most of us intuitively type .com at the end of any website so this might be the easiest direction to go in. WordPress.com offers many different TLDs to choose from they can serve as an additional way to customize your business or blog.
Picking The Best Domain Registrar For Your Website
Once youve picked out a domain name, youll need to choose a domain registrar, which is the company where youll purchase it. When shopping around for a registrar, here are a few things to keep an eye on:
- Domain transfers. Check out the registrars transfer policy. If its complicated or expensive, keep looking.
- Pricing. Some companies offer lower prices for the first year and then increase them when its time for renewal. You may even be locked into a multi-year contract.
- Expiration policy. If you forget to renew the lease, someone else can take it from you. Therefore, look for a registrar that offers automatic renewals and a grace period.
- Domain privacy protection. As a website owner, youre required to add your personal information to a public database. Domain privacy protection hides your primary contact information to help keep your identity secure.
- Subdomains. You dont have to register subdomains separately. However, youll want to ensure that your registrar makes it easy to add subdomains to your site.
There are plenty of registrars you can use. However, sometimes it makes sense to register your domain through your hosting provider.
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How To Choose A Domain Name: Summary
Domain names are your digital street address. They can significantly shape a visitors perception of your brand.
Unfortunately, most of the one-hit names like Dogs.com were taken up in the early days of the internet. But that doesnt mean you cant find a great domain name for your new website.
Just use these eight tips when youre creating a new domain:
- Make it memorable.
- Keep it mobile-typing friendly.
- Add keywords but only if it makes sense.
- Go for a brandable domain name theyre valuable and easier to land than broad terms.
- Make sure you dont step on anyones registered trademark in the process.
- Choose the appropriate extension. While .com is still at the forefront, the newer and far cheaper extensions are becoming more popular by the day, so they may be worth considering, too.
- Use a domain name tool generator if youre stuck racking your brain for a name.
- Think about jump-starting the process by acquiring an expired or existing domain.
Finding the perfect domain name is a lot like finding the perfect song. What works best for your business and resonates most with users will inevitably change. But following these eight tips, youre sure to have a domain name that stands the test of time.
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Length Of Domain Name
It is always better to have a domain name that is short and easy to remember. Ideally, the length should be between 6-10 letters, with 8 being the sweet spot. Simple, concise, and typeable should be the rule over longer, more descriptive names.
The longer the domain, the more opportunity there is for a misspelling when typing. Also, when combining words in a domain, beware of letters that dont normally link together or are confusing, like expertsexchange.com for the site Experts Exchange. Not ideal.
Avoid using hyphens and numbers as they can complicate and frustrate users. Always remember: simple is best.
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Cons Using Your Name As A Domain Name:
Hard To Sell:
One of the main reasons is a bad idea to use your name as a domain name is that it would be harder to sell to someone else. A mean, what company, brand, or another person would like to own a domain name with someone else name in it?
None of them, so it is pretty hard to convince anyone to buy it, especially if you spend a lot of time and resources building your website and in the end, no one is interested to buy it, maybe only if you sell it very cheap and lose money and time spent building it.
Hard To Know Meaning:
Your name may sound great and cool, but its telling nothing to people. For example, John.com whats site is about? Whats the meaning behind this? Something different if it brands for example Coca-Cola which tells me its a drink company.
So basically your name tells me nothing about the site or business you run. Its hard for me to know what that site does or represents compared to the Coca-Cola name which tells me a lot because the brand is on the market for a long period.
So in the end it is up to you to make the decision do you go with a personal domain name and grow us a business online, or do you want to sell in the future and focus attention on something else. But if we decide to go with our domain name, how to choose one?