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How Much Do Domain Names Sell For

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How to BUY & SELL Domain Names! | The Journey

When someone thinks of a domain name and wants to see if its available, what do they do? They type it into their browser. And if you dont have a crystal clear this domain is for sale message on your domain name and an easy way for a potential buyer to contact you, youre losing out on the biggest opportunity to sell your domain name.

A For-Sale landing page will let any visitor immediately know that your domain name is available for purchase and how to get in touch. There are several ways to create a For-Sale landing page for your domain name.

If you have an existing website you can simply redirect each domain name you own and want to sell to a landing page on that site with an inquiry form. Or you can use a For-Sale landing page from one of the domain marketplace sites such as Sedo or Afternic.

The disadvantage of using those pages is that they often display advertising that can confuse visitors. And when you sell your domain name through a marketplace you have to pay them a commission for the sale, ranging anywhere from 10 up to 30% of the total sales price, even when your buyer came directly through the domains own landing page.

Last but not least, you can use a commission-free, domain name sales platform like Efty. Efty does all the updates, keeps your For-Sale landing pages up and running, and their pages are optimized to help sell domain names.

Optimize The Whois Record For Sales

Add a for sale message to your WHOIS information. Once again, the goal here is to make it blatantly clear to Joe Public that your domain name is for sale.

You can include this messaging in one of several ways. You can append the owners name or company name with This Domain is For Sale, e.g., instead of listing the company as Acme Inc. you would list it as Acme Inc. This Domain is For Sale.

Alternatively, you could use a custom email address for your domain registrations that suggests the domain name is for sale, e.g., .com.

Trust me, you cannot be too obvious about this!

When It Pays To Sell:

When does it pay to sell a domain: A domain sale is always worthwhile and the opportunities for sales at Sedo are second to none!

  • When a domain used for a specific campaign is no longer needed
  • When you want to turn your domain investment into money
  • When you have registered a trendy name and want to sell it at a profit
  • “This particular domain is unique to the service I plan to launch. People can immediately identify what type of service is behind such a name. Sedo was instrumental in structuring the legal framework and installment plan for this deal. I had no doubts this would go as smoothly as it did.”

    Rolf Larsen, CEO

  • “Our sales have shown: with Sedos expertise and global reach, we have found the perfect platform for selling our .co domains to end users all over the world.”

    Lori Anne Wardi, Vice President of .CO Internet

Read Also: Where To Buy Your Domain Name

How Much Does It Cost To Transfer A Domain Name

Domains can only be transferred if theyre older than 60 days, havent been transferred within the last 60 days, and have been unlocked in your account. Domain transfer costs are dependent on the registrar you are transferring to, but its a relatively simple process. Domain transfers are typically less expensive than new registrations or renewals.

What is an ICANN fee?

The Internet Corporation for Assigned Names and Numbers is responsible for preserving the operational stability of the Internet. As a not-for-profit public-benefit corporation, ICANN is dedicated to keeping the Internet secure, stable, and interoperable. It does this, in part, by promoting competition and developing policies on the Internets unique identifiers.

ICANN charges a mandatory annual fee of $0.18 for each year of a domain registration, renewal, or transfer, while the registrar that owns the domain can charge whatever they want per domain. Most registrars include ICANN fees in the cost of registration, renewal, or transfer, so you typically wont see an $0.18 line item when you make a purchase, but there are some exceptions.

How To Respond To The Initial Inquiry

Selling a Domain Name How Much is it Worth?  How to get domains

There are a couple of things you should do when someone reaches out about buying a domain name.

First, try to qualify the buyer. Is it a big company? A budding entrepreneur? All salespeople try to qualify their buyers to make sure theyre serious and capable of buying what theyre selling. This is no different with domain names.

Second, respond to keep the sale moving forward. There are two ways to do this:

  • Ask them to make an offer
  • Quote a price
  • Theres a lot of debate about which approach to take. People usually like the other party to make an initial offer. After all, you dont want to quote a price of $5,000 if the buyer is going to make a starting offer of $10,000!

    If the buyer contacted you out of the blue and you havent listed the domain for sale, its fair to ask the buyer to make an offer. You can inform them that you havent thought about selling the domain before, and tell them youre open to offers.

    If youve marketed the domain for sale, its probably better to quote a price to open negotiations. But what price should you give?

    You May Like: How Do I Secure My Domain Name

    Why $10000 For A Domain Name Is Still Cheap

    Domain names are now an integral part of any business. Whether the use is primarily for email, a company website, or part of a marketing campaign anyone starting a business must secure a domain name.

    The difference between a domain name and other marketing expenses however is you are acquiring a presence which help future customers define you, not leasing one.

    Owning a premium domain has become expensive with the average price of a domain name hovering around anywhere between $5,000 and $20,000 however how expensive is this?

    If one were to compare the price of almost anything compared to its original cost could we not classify everything as expensive. A $3 bottled water costs how much to produce? Or a $300 pair of designer sunglasses which probably cost less than a mocha to manufacture?

    Somebody has your name and they are squatting on it?

    Unless you have a trademark on the domain or someone is intentionally capitalizing on monetizing a typo of your trademark no one really is a squatter in the domain name industry. Whats even more interesting is for those people who complain that somebody has their name, but lack a trademark or other legal form of similar use, is almost the equivalent to saying that your grandmother owns my dream home except now they are inferring that your grandmother is this evil natured women and not a smart investor. Real estate ownership is acceptable by public opinion and so should be domain name investing.

    How much is a domain name worth?

    Nothing.

    Purchase An Expired Domain

    An expired domain is a domain in which the person or company that registered the domain stopped paying for it. After this occurs, the name will become expired and typically goes into an auction. You can then bid on expired domains to purchase.

    Why would you want an expired domain name?

    A few reasons. The first benefit is the name itself. Its possible to find high-value domains that are expired.

    The second reason you might consider purchasing an expired domain is because of its SEO value. Just because a domain name is expired, doesnt mean the links pointing to that domain disappear. These links can be extremely powerful in terms of SEO. By redirecting the domain to another URL, you will pass a significant portion of the link juice to the new domain.

    How can you measure the amount of link juice for an expired domain?

    There are multiple tools you can use that all have metrics to determine the SEO value of a domain. Two of my favorite tools, Moz and Ahrefs both have scores that are associated with a domain rating how much link juice they have.

    Moz first founded the term Domain Authority that aims to depict how easy it will be for your website or domain to rank in Google. The rank is on a 100 point scale with 100 being the highest rating available. The rating considers several factors including backlinks, domain age, and more.

    So what is a good domain authority?

    Word of warning: its not perfect.

    Also Check: How To Make An Email With Any Domain

    How Do You Find Out How Much Your Domain Is Worth

    Domains are unique, which is the reason prospective buyers contact you in the first place, to convince you to sell. However, the exclusivity of an address is also the reason why determining the domain value is so difficult. The respective domain components or domain types like top- or second-level domain, ccTLD, or gTLD naturally play a role in the valuation after all, some domain endings already cost a lot of money by themselves. Ultimately, however, the respective combination of name and extension, which can only ever be registered once, is the decisive factor for the classification of the domain value.

    IONOS goes beyond giving you your dream domain: Choose a designer-made template with MyWebsite and simply adjust the color scheme, fonts, and content blocks! Alternatively, you can also hand over the responsibility and enjoy a custom website created by our design team.

    Online, youll find a mix of free and paid online tools and services to help you with the process of finding out the worth of your domain and selling it. The following providers have got you covered:

    The question How much is my domain worth? can certainly be answered with the solutions listed above and the various alternatives available on the market. However, the very different evaluation criteria employed by these providers also means that the domain value often differs greatly from service to service especially with free providers.

    Embrace Fixed Pricing If You Really Want To Move Your Domains

    Domain Valuation – How to Price and Sell Domains

    Regarding fixed pricing, this is always a hotly-debated topic in the domain investor community because some people feel that putting a fixed-price on a domain means that you risk leaving money on the table.

    While that may be true, at least you sold the domain name! As I like to remind people:

    He who dies with the most toys still dies.

    Most buyers are intimidated by the whole make offer thing and just want to be able to browse by price and buy instantly if they see something they like and can afford. Frankly, Id rather have sellers remorse than go to my grave still holding an unsold domain name, but the decision to go fixed-price or not is all yours.

    One thing to keep in mind: if someone contacts you directly about buying one of your fixed-price domain names, you can always ask them to make an offer and/or you can always quote them a higher amount than your fixed-price. It is very unlikely that they have seen the list price elsewhere. Most buyers are not that sophisticated.

    Read Also: How To Upload Website To Google Domain

    How Much Do Domain Names Cost Everything You Need To Know

    Looking to buy or sell a domain? Get a free consultation today.

    When its time to start your business online, then securing a domain name is the first step. Regardless of whether or not your business is established, you cant create a website without a domain name. If youre like most business owners, youre probably wondering how much do domain names cost? You might also have questions about how much time you should spend looking for the right domain. Fortunately, weve got the inside scoop on what you need to know.

    Your domain name essentially functions as your websites address, so you want to make sure you have one that is simple and relevant. Youll also want to make sure its easy to remember so that people can easily find you and your business online. With all of that in mind, its easy to see why some people are willing to break the bank to get the domain name they want. If your domain name is just right, it can greatly increase website traffic. Here we go over everything you need to know about domain names and what goes into how much they cost.

    How Much Do Premium Domains Cost And What Drives Their Value

    CEO, VPN.com: The $1M Domain Name – We help brands, Entrepreneurs, politicians and athletes acquire premium domain names for their vision.

    Getty

    A domain name is a direct reflection of your business or brand. The right domain can drive people to your website and help you rank higher in search engines.

    But how much does one cost?

    If you’ve ever registered a domain name, you know that they can vary in price. There are a host of factors that determine the cost, including SEO viability, current market trends and the web extension .

    Let’s take a closer look at the cost of domain names and what drives their value.

    Unused Domain Names Are Very Affordable

    To put a website online, you need to have both a domain name and website hosting. You can usually purchase an unused domain and hosting for less than $15. Some companies even bundle a free domain name with the purchase of web hosting.

    Recommended Reading: How Can I Get A Domain Name

    Sell On Auction Sites

    Selling domains at an auction site is a great way to generate interest in your domain. Like a typical online auction, a domain seller makes a listing and sets a starting price. Then, the high bidder wins and becomes the new owner of the domain.

    If the domain does not reach the reserve price, popular auction sites like Sedo allow sellers to counter-negotiate or lower the price during the auction period. In return, they will charge a 15% fee based on the domains sale prices.

    Flippa is another platform worth trying. While its best known for selling websites, it also hosts domain name auctions for a 5 to 10% commission fee.

    When using auction sites, we recommend raising the domains price, preferably 5 to 15% from its actual price. This will allow you to retain your profit margin regardless of the fees or commission the site may charge.

    How To Buy A Domain Name

    Selling a Domain Name How Much is it Worth?  How to get domains

    Before you actually take out your card and make that purchase, you should understand why you need to register your domain. Your domain is your little piece of real estate online, and as such, its registration needs to go through the centralized authority: the ICANN .

    In order for this to happen, you need to acquire your domain through an accredited registrar, which is accredited to deal, on your behalf, with the ICANN. Your registrar will thus ensure that your domain name is registered correctly and therefore protected. On top of this, it will be responsible for managing your domain and keeping track of monthly or yearly renewals.

    Because the registrar you select will be the one dealing with your domain, we cant recommend enough to check its reputability. Many registrars are active on the market, but not all of them offer the same conditions, and some even practice hidden fees that make your domain acquisition much more expensive than it should be. Make sure you go for a reliable registrar, one that is fully transparent about fees and other terms and conditions.

    Our suggestion is to pick a registrar that is also a web host, to make sure that your website and your domain are all dealt with under the same umbrella. That way, your entire website process is centralized in one, easy to access place. Considering Wix has over 150 million users, we would say its the preferred choice of many businesses worldwide.

    Recommended Reading: How To Link A Website To Godaddy Domain

    Cost Of Registering The Domain Name Itself

    There are countless companies that can register a domain name for you. Those companies are usually referred to as domain name registrars.

    The main product that every registrar sells is the same a domain name. Domain bought from one registrar is no different than the same domain bought from another registrar.

    Despite that, even though they all sell the same thing, the prices between registrars can vary. This is why its important to do your research and not overpay when it comes to the main domain name cost.

    Apart from the price differences between registrars, different domain extensions come with different price tags too even from the same registrar. For example, a .shoes domain is going to be more expensive than the traditional TLDs such as .com or .org domain.

    On top of that, youll also find that each domain extension has a different price tag with each registrar, which adds a whole new level of complexity to this pricing puzzle.

    To make this more approachable, weve done the research for you. Heres a comparison of the registration prices for the most popular domain extensions with the most popular registrars:

    Domain

    Domain Pricing On Web

    There are web-hosting companies that additionally offer domains on the side. Heres a look at the pros and cons of using these companies.

    Pros:

    • Its often convenient to have your domain and hosting services in one place.
    • Support staff can usually make any necessary changes to your domain as needed.
    • Some hosting companies will offer a free domain for the first year.

    Cons:

    • You may or may not have direct control of your domain and how it works.
    • While some hosting companies have attractive domain pricing, others charge a fair bit extra.

    Observations

    • While Network Solutions was the very first domain registrar, the company seems to focus on all its services equally. You may come across some campaigns featuring its website builder, email client, IT services, or SSL certificate offering.
    • Hostinger has some of the lowest starting prices, and some of the lowest hosting prices.
    • InterServer doesnt have the lowest starting prices, but renewal prices are usually the same.

    Note: The table below includes the name of the cheapest free plan on every host that offers a free domain.

    Recommended Reading: How To Get A Free Domain Name On Weebly

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